Google Rules

Description

Blockbuster lawsuits, artificial intelligence, backroom deals, millions in lobbying dollars and grand Silicon Valley idealism - the story of Google and copyright law is action-packed.

By tracing Google's legal, commercial and political negotiations over copyright, Google Rules explains how Google became one of the most influential actors in the history of digital copyright. Today, Google reigns over a technological and economic order that features empowered private companies and rapidly changing technological conditions, and how to protect the public interest in this environment is one of the most pressing policy questions of our time. In Google Rules, Joanne E. Gray provides pragmatic strategies for taking up this challenge.

Google Rules is a book that will appeal to anyone interested in understanding Google's accumulation of power, the recent history of digital copyright, or the future of our digital lives under the influence of an extremely powerful and motivated technology company.

About the Author

Joanne E. Gray is a Lecturer in the Creative Industries Faculty and a member of the Digital Media Research Centre at the Queensland University of Technology. Her research focuses on issues impacting the governance of technology, innovation, culture and creativity in the digital environment. Dr Gray has also worked in the Australian music industry for over a decade. Since establishing her own company in 2010, she has been working as an artist manager, progressing the careers of Australian recording and performing artists in Australia and internationally. She holds a Ph.D., a Master of International Law and a Bachelor of Commerce with First Class Honours (Political Economy).

Table of contents

Preface
Acknowledgements

CHAPTER 1 A Brief History of Digital Copyright and Google: Politics, Ideologies and Agendas
CHAPTER 2 The Value and Function of Copyright: Why the Copyright Debate Matters to us All
CHAPTER 3 'Innovate First, Permission Later': Google's Copyright Policy Agenda
CHAPTER 4 Google vs. The Copyright Tradition: Litigating 'Innovate First, Permission Later'
CHAPTER 5 The Problems of Google News in Europe
CHAPTER 6 Google's Private Copyright Rule-Making and Algorithmic Enforcement
CHAPTER 7 From Access to Monopoly: The Results and Complexities of Google's Copyright Logic
CHAPTER 8 Conclusion: Achieving Public Interest Outcomes in a Digital Environment Dominated by Monopolistic Technology Firms