Indian Business Case Studies Volume IV
Price: 895.00 INR
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ISBN:
9780192869401
Publication date:
01/11/2022
Paperback
208 pages
Price: 895.00 INR
We sell our titles through other companies
Disclaimer :You will be redirected to a third party website.The sole responsibility of supplies, condition of the product, availability of stock, date of delivery, mode of payment will be as promised by the said third party only. Prices and specifications may vary from the OUP India site.
ISBN:
9780192869401
Publication date:
01/11/2022
Paperback
208 pages
Dr Priti Pachpande Dr. Sham Bachhav
This volumes has multidisciplinary Indian case studies from different areas of managment like finance, human resource management, marketing, and strategic operations management.
Rights: World Rights
Dr Priti Pachpande Dr. Sham Bachhav
Description
It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.
About the authors:
Dr Priti Pachpande is on the ASM Group's Board of Trustees. Having an experience of more than seventeen years, she teaches Marketing Management to MBA students. Dr. Pachpande holds a Ph.D from Savitribai Phule Pune University.
Dr. Sham Bachhav is Professor of Marketing and Suppy Chain Management, ASM Group of Institute. He completed his Ph.D in Marketing Management from Savitribai Phule Pune University and authored a textbook on Operations and Supply Chain Management for undergraduate students of Pune University.
Dr Priti Pachpande Dr. Sham Bachhav
Table of contents
Chapter 1 Contract Labour
Chapter 2 Maruti's Sanjeevani
Chapter 3 Bridging the Skill Gap in the Generation & Technology
Chapter 4 Motivating Through Uncertainty
Chapter 5 An Elephantine Exercise
Chapter 6 Wrong Signals for FDI Climate
Chapter 7 One Nation One Tax
Chapter 8 Economics, Markets, Public Life, and Regulators
Chapter 9 The Candy Lounge
Chapter 10 From Rags To Riches
Chapter 11 Racing To Deliver
Chapter 12 Collapse of an Empire
Chapter 13 A Good Strategy for Growth
Chapter 14 Transformative Turnaround Strategy
Chapter 15 One Versus Many
Chapter 16 E-Mobility: From the Current to the Future
Chapter 17 What Really Went Wrong With Snapdeal?
Chapter 18 The BSNL Saga
Chapter 19 Future of the 'Future Group'
Chapter 20 ITC at Crossroads
Dr Priti Pachpande Dr. Sham Bachhav
Dr Priti Pachpande Dr. Sham Bachhav
Description
It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.
About the authors:
Dr Priti Pachpande is on the ASM Group's Board of Trustees. Having an experience of more than seventeen years, she teaches Marketing Management to MBA students. Dr. Pachpande holds a Ph.D from Savitribai Phule Pune University.
Dr. Sham Bachhav is Professor of Marketing and Suppy Chain Management, ASM Group of Institute. He completed his Ph.D in Marketing Management from Savitribai Phule Pune University and authored a textbook on Operations and Supply Chain Management for undergraduate students of Pune University.
Read MoreTable of contents
Chapter 1 Contract Labour
Chapter 2 Maruti's Sanjeevani
Chapter 3 Bridging the Skill Gap in the Generation & Technology
Chapter 4 Motivating Through Uncertainty
Chapter 5 An Elephantine Exercise
Chapter 6 Wrong Signals for FDI Climate
Chapter 7 One Nation One Tax
Chapter 8 Economics, Markets, Public Life, and Regulators
Chapter 9 The Candy Lounge
Chapter 10 From Rags To Riches
Chapter 11 Racing To Deliver
Chapter 12 Collapse of an Empire
Chapter 13 A Good Strategy for Growth
Chapter 14 Transformative Turnaround Strategy
Chapter 15 One Versus Many
Chapter 16 E-Mobility: From the Current to the Future
Chapter 17 What Really Went Wrong With Snapdeal?
Chapter 18 The BSNL Saga
Chapter 19 Future of the 'Future Group'
Chapter 20 ITC at Crossroads
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