The Business Environment
Themes and Issues
Price: 965.00 INR
ISBN:
9780199685417
Publication date:
23/02/2013
Paperback
528 pages
265.0x195.0mm
Price: 965.00 INR
ISBN:
9780199685417
Publication date:
23/02/2013
Paperback
528 pages
265.0x195.0mm
Second Edition
Paul Wetherly (Editor) & Dorron Otter
These and other questions are tackled in this text, providing a unique and stimulating approach to the business environment. While the classic 'PESTLE' structure is outlined in Part One, Part Two is used to explore key issues such as globalization, sustainability, equal opportunities, and entrepreneurship. Written in a highly engaging and accessible style, the book enables you to think analytically and critically about business in its environment. Designed specifically for students new to the study of business, this book explores the range of environments within which business operates. The coherent themes and issues approach running throughout the book enables you to gain a holistic understanding of the business environment.
Rights: World Rights
Second Edition
Paul Wetherly (Editor) & Dorron Otter
Description
These and other questions are tackled in this text, providing a unique and stimulating approach to the business environment. While the classic 'PESTLE' structure is outlined in Part One, Part Two is used to explore key issues such as globalization, sustainability, equal opportunities, and entrepreneurship. Written in a highly engaging and accessible style, the book enables you to think analytically and critically about business in its environment. Designed specifically for students new to the study of business, this book explores the range of environments within which business operates. The coherent themes and issues approach running throughout the book enables you to gain a holistic understanding of the business environment. The chapters of this new edition have been re-structured and the book has been thoroughly updated to incorporate numerous developments including the global financial crisis and its implications. Extensive new case and illustrative material has also been added.
Second Edition
Paul Wetherly (Editor) & Dorron Otter
Table of contents
INTRODUCTION
Chapter 1. Paul Wetherly: Business and its environments
PART ONE: ENVIRONMENTS
Chapter 2. Dorron Otter: The economic environment
Chapter 3. Dorron Otter: The technological environment
Chapter 4. Paul Wetherly: The political environment
Chapter 5. David Amos: The legal environment
Chapter 6. Paul Wetherly: The social and cultural environment
PART TWO: ISSUES
Chapter 7. Chris Mulhearn and Howard Vane: Keeping the economy stable
Chapter 8. Dorron Otter: Globalization of business: good or bad?
Chapter 9. Simon Robinson: Can the marketplace be ethical? Corporate responsibility
Chapter 10. Eamonn Judge: Global warming, pollution, resource depletion and sustainable development: Is business the problem, and can it be part of the solution?
Chapter 11. Paul Wetherly: Does business have too much power?
Chapter 12. Stephen Taylor and Paul Wetherly: Are opportunities in business equal?
Chapter 13. Stratis Koutsoukos: European business: a deepening or widening Union?
Chapter 14. Richard Rooke: The changing public sector: becoming more 'business-like'?
Chapter 15. Alison Price and Martyn Robertson: Entrepreneurship and enterprise: national drivers of economic performance?
CONCLUSION
Chapter 16. Paul Wetherly and Dorron Otter: Themes and issues: looking ahead
Second Edition
Paul Wetherly (Editor) & Dorron Otter
Features
- Retains a unique take on the topic area, looking at the themes and issues within the business environment rather than solely concentrating on the more standard PESTLE approach, which helps to emphasise the key point of this subject: the inter-relatedness of business and the environment.
- An extensive Online Resource Centre (offering resources such as Oxford NewsNow) provides all the teaching and learning materials needed to support each chapter, removing the need for lecturers to look for additional class and test materials, and giving students the resources they need to check and build on their understanding.
- The new edition offers an extremely user-friendly approach with a wide range of pedagogical features, an accessible writing style and attractive layout, to help students readily engage with the material.
- New to this edition
- Content has been updated throughout, with a large proportion of new case and illustrative material added.
- The chapters have been re-structured and include a new chapter on equal business opportunities (chapter 12).
- The editors have further improved the accessibility and consistency of all the contributed chapters and updated the book thoroughly to incorporate numerous developments including the global financial crisis and its implications for the business environment.
Second Edition
Paul Wetherly (Editor) & Dorron Otter
Description
These and other questions are tackled in this text, providing a unique and stimulating approach to the business environment. While the classic 'PESTLE' structure is outlined in Part One, Part Two is used to explore key issues such as globalization, sustainability, equal opportunities, and entrepreneurship. Written in a highly engaging and accessible style, the book enables you to think analytically and critically about business in its environment. Designed specifically for students new to the study of business, this book explores the range of environments within which business operates. The coherent themes and issues approach running throughout the book enables you to gain a holistic understanding of the business environment. The chapters of this new edition have been re-structured and the book has been thoroughly updated to incorporate numerous developments including the global financial crisis and its implications. Extensive new case and illustrative material has also been added.
Read MoreTable of contents
INTRODUCTION
Chapter 1. Paul Wetherly: Business and its environments
PART ONE: ENVIRONMENTS
Chapter 2. Dorron Otter: The economic environment
Chapter 3. Dorron Otter: The technological environment
Chapter 4. Paul Wetherly: The political environment
Chapter 5. David Amos: The legal environment
Chapter 6. Paul Wetherly: The social and cultural environment
PART TWO: ISSUES
Chapter 7. Chris Mulhearn and Howard Vane: Keeping the economy stable
Chapter 8. Dorron Otter: Globalization of business: good or bad?
Chapter 9. Simon Robinson: Can the marketplace be ethical? Corporate responsibility
Chapter 10. Eamonn Judge: Global warming, pollution, resource depletion and sustainable development: Is business the problem, and can it be part of the solution?
Chapter 11. Paul Wetherly: Does business have too much power?
Chapter 12. Stephen Taylor and Paul Wetherly: Are opportunities in business equal?
Chapter 13. Stratis Koutsoukos: European business: a deepening or widening Union?
Chapter 14. Richard Rooke: The changing public sector: becoming more 'business-like'?
Chapter 15. Alison Price and Martyn Robertson: Entrepreneurship and enterprise: national drivers of economic performance?
CONCLUSION
Chapter 16. Paul Wetherly and Dorron Otter: Themes and issues: looking ahead
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